Approximately 40.5 million Americans go camping each year as they seek the thrill of the great outdoors. Family campgrounds offer the perfect getaway from the hustle and bustle of urban life. Given the massive popularity of camping, running a campsite business is a worthy investment. Being part of a real estate franchise is one of the best ways to get your campground up and running.
What Is Real Estate Franchising?
Real estate franchising involves working for an agency brand and paying a portion of your sales turnover to the franchisor. The relationship provides a well-established service for the franchisee through brand recognition. The franchise can then offer its customers a certain level of quality and consistency as per the franchise agreement.
What if you already own a piece of property and want to invest in a campground? Before diving in, you might have a few questions about the viability of running a recreational business. Here is a breakdown of some benefits you’ll enjoy by joining a real estate franchise.
An Established Business Model
If you’re new to the camping game, you might wonder how to come up with the ideal business plan. You’ll probably invest time and resources developing a business plan that you think will work well for your business. By joining a real estate franchise, your camping business gets a pre-determined strategy and business plan with a step by step profile. You’ll enjoy an inside scoop on proven experience that would have otherwise taken years to cultivate.
Enjoy Determined Marketing Systems
Marketing is one of the most challenging aspects of running any business. Finding good deals, especially with the intense industry competition, often proves a massive challenge. Real estate franchises deliver marketing systems and strategies that you won’t get as a solo investor.
Name Recognition
Given their successful track record, most real estate franchises have a good reputation. Attracting new customers becomes a lot easier because people identify the brand with high-quality services. After all, there’s power in a great name.
Get Sales Training and Support
Real estate franchises understand what it takes to fast track service sales. Years of experience give real estate franchises the edge on getting better sales practices through proven sales training techniques. You also enjoy focused training on the best business practices for improved business performance.
There’s Great Potential for Returns
Campgrounds have the potential to be an ideal cash cow with high returns on investment. The first few years of business are crucial to success because that’s when you build brand identity. By linking up with a real estate franchise, you become part of a recognizable brand that’s sure to keep customers and dollars flowing for years to come.
You’ll Still Be Your Own Boss
After joining a real estate franchise, you’ll still be involved in the decision making process. Operating a campground means dealing with plenty of people, so disputes might surface from time to time. If you live on-ground, make sure you have the necessary signage indicating where campers are allowed to visit.
Have All the Necessary Amenities
A campground requires some basics to function. A septic tank and garbage disposal are must-have features. One of the best feelings for campers is visiting a campground where they feel levels of hygiene are kept at the highest possible standards. Cleaning supplies and running water are also significant considerations for health reasons. One of the top three most vital amenities these days is Wi-Fi, so make sure you have a decent wireless internet connection.
For anyone thinking of venturing into the campsite business, a real estate franchise is the best way to set yourself up for success. There are plenty of benefits that come with it. Arguably, the best of all is having an established partner to guide you through the do’s and don’ts of the trade.